On Dahn Customers Needing to Take Responsibility

This is my open letter to one of the commenters of my blog.

Nata, good for you and glad you are keeping healthy. Many people are vulnerable and they just want to get better with healing. To a large extent, yes - we are mostly responsible for our choices. Cults like Dahn Yoga are also responsible for representing themselves (the employees, corporate mission) fairly and accurately. However, they have a hidden and dark agenda that starts with Ilchi Lee that needs to be brought to light.

If customers are fed darkness, it becomes that much more difficult to see the light behind hidden agendas. It seems that the more customers are seeing the truth about Dahn Yoga, the more the business tries to initiate some sort of cover up. Coincidentally, several Dahn Yoga businesses near my county are renaming their facilities so that "Dahn" is not shown anywhere in the signage or advertisements (leaflets, cards, coupons, etc.). Rather, the update names are more generic, like Tai Chi, Power Yoga, and some variation of healing stretching.

Why the cover up of the actual business name if there is nothing wrong with the business? If I opened a yogurt shop and called it "Dahn Yogurt" I would invest as much as I could to reinforce branding and build a reputation. I would probably only change the name (say, to Yummy Yogurt? Yogurt 4 You?) if there was a widespread media campaign smear about the questionable quality or business model of the enterprise. Maybe people started spreading the word that Dahn Yogurt uses expired ingredients, aggressively persuades yogurt upsells and cross-sells, or sells useless products. Maybe rather than fix these issues I decide I just want to conceal the ugliness with a new name.

Well guess what? It's just lipstick on a pig.

To point the problem as being the customer's responsibility in this hypothetical case is rather irresponsible. Yes, it's a capitalist society so they are free to take their yogurt or yoga business elsewhere. That is the beautiful thing about our economy. But you have missed the point of the necessity of accountability on the merchant's side.

If Dahn Yoga insists on operating the business under its current shady motives and dark cult history, customers will find it that much more difficult to "get out" of this contract system than they would had they enrolled in a business with a transparent mission from the get go.

Psalm 52: 2-4
2 You who practice deceit, your tongue plots destruction; it is like a sharpened razor.
3 You love evil rather than good,falsehood rather than speaking the truth.
4 You love every harmful word, you deceitful tongue!